Attract the right candidates for your business

The overall success of your organisation depends on the ability to reach and attract top talent across all levels and disciplines. In an extremely competitive and candidate driven market, your candidate attraction strategy, how you promote your vacancies and your organisation as a whole is arguably more important now than ever before.

Recruiters need to be able to proactively sell their opportunities and promote their employer brand to both passive and active job seekers in order to capitalise on the true scope of available talent.

Top tips for successful candidate attraction

Adapt

Tailor your attraction strategy for every role

Attract

Make candidates want to work for you

Learn

Look at where previously successful candidates came from

Optimise

Ensure your advert copy reflects how a candidate searches

Promote

Advertise your job and your employer brand

Explore

Look at the potential of internal candidates

Innovate

Seek out and engage new attraction tools

Improve

Constantly review and enhance your attraction strategy

75%

of candidates research a firm’s reputation and employer brand before applying

50%

more qualified applicants apply to companies with a strong employer brand

94%

of businesses say that recruitment software improved their processes

Helpful blogs articles to help you enhance your candidate attraction techniques